Stepping out the Lab and Into Your Customer's Shoes: The Power of Education with Karviva | EP. #171 Artwork

The E-Comm Show

The E-Comm Show is a weekly podcast where host Andrew Maff interviews high-volume e-commerce sellers to dive into the ins and outs of their business to learn how they run their business and what helped make them so successful.

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The E-Comm Show

Stepping out the Lab and Into Your Customer's Shoes: The Power of Education with Karviva | EP. #171

February 19, 2025 • Andrew Maff • Season 1 • Episode 171

So you know your product is good, and you have the facts to prove it. But are you speaking your customer's language? On this 171st episode of the E-Comm Show, Andrew Maff interviews Angela Zeng, Founder of Karviva Beverages. By focusing on education, credibility, and meeting customers' needs firsthand, Karviva stands out from its competitors and continues to thrive due to Angela's attention to detail and pride in her mission.

In this episode, you'll learn about the importance of educating consumers and how to shift toward a customer-centric approach. Even if you're not a doctor like Angela, she'll walk you through some of the ways to lend credibility to your brand so your customers trust it. Whether you're in the wellness industry or not, you’ll gain valuable insight on how to step out of your "lab coat" and into your customer's shoes.

Watch the full episode below, or visit TheEcommShow.com for more.

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The E-Comm Show is a production of BlueTuskr.

Connect with us:

Website: www.bluetuskr.com
Social Handle: @BlueTuskr

Leave a review and subscribe wherever you get your podcasts.

People on this episode

Andrew Maff

Host